ACE Baseline Assessment
Know where your story stands.
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Weeks
Start to finish.
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Dimensions
Every angle of your client experience.
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Deliverables
All specific to your business.
A mirror with a roadmap attached.
The ACE Baseline Assessment takes a clear honest look at your business the way your clients actually experience it. What you walk away with is a picture of what is working, what is ready to grow, and exactly what to build next. Three weeks from start to finish.
Five dimensions of your client experience.
Your Story
Where you started, what you stand for, what makes you different, and how clients actually see you today.
Is it Magical?
The intentional moments of delight inside your business. Whether they exist, whether they are repeatable, and whether they happen for every client or only when you remember.
Is it Premium?
Your pricing confidence, your brand presentation, and the quality of what clients see and feel before they ever experience your work.
Is it Effortless?
Every place in your client journey where something is harder than it needs to be. Response times, communication, handoffs, and the moments where clients have to wait or wonder.
The Honest Look
Whether what you promise in your marketing and what clients actually experience are telling the same story.
Your clients are already telling you a story about your business. The Baseline shows you what it is.
Six deliverables built specifically for your business.
Your Business Story Statement
A crafted narrative that articulates who you serve, the problem you solve, what makes you uniquely positioned, and the transformation clients experience. Written in your voice, ready to use across your website, marketing, and team onboarding.
Messaging Framework
Four ready to use language assets. A primary headline, a 30 second elevator pitch, a value proposition statement, and a client transformation statement. So you always know exactly what to say and how to say it.
Client Journey Map
A visual map of your client experience from first contact to long term advocacy. Key touchpoints, emotional highs, and friction points identified at every stage.
Gap Analysis
A clear breakdown of what is working well, what needs attention, and what is ready to be built on across all five dimensions. Prioritized so you know what to address first.
Strategic Recommendations
Prioritized next steps organized by impact and timeline. Every recommendation tied directly to your assessment. Nothing generic. Everything actionable. Your 90 day roadmap.
Baseline Score
A scored snapshot of your client experience across all five dimensions. This is your starting line. Every decision you make from here has a number behind it.
Three weeks. Start to finish.
You receive the proposal
Before anything starts you receive a clear proposal outlining everything included, the timeline, and the investment. When you are ready sign and submit and we begin.
You complete the assessment
35 questions across all five dimensions of your client experience. Be honest. The more real you are the more useful everything that follows becomes. Plan for about 60 minutes.
The discovery session
We get on a call for one to two hours and go through your answers together. By the end of this call we both know exactly what your assessment is telling us and where we start.
Report preparation
Everything from your assessment and your discovery call goes into building your Baseline Report. Six deliverables, all specific to your business. Delivered to your portal within seven business days.
Report walkthrough
We get back on a call for 60 minutes and walk through everything together. Where you are now. What is working. What has room to grow. What to focus on first. You leave with full clarity and a clear path forward.
Want to see your client experience through their eyes?
Reach out and someone from the Ascend CX team will be in touch. A conversation first. A clear next step after that. All at your pace.